Mastering Social Media Listening:
Key to Providing Excellent Client Service

Deep Pocket Monitoring

We monitor all the platforms on which clients interact with their customers be it Facebook and Twitter or niche forums. This wide coverage finds comments on each point of contact that has to be followed. The arising problem issues are caught early on when such things will have adversely affected the brand.

Alert Filters Personalized to Clients

It offers search filters and keyword alerting that are industry and product-specific and are equipped with insights into the most relevant and actionable conversations for every customer. These come at the right time for the right response. Less noise would mean focusing on what truly counts.

Influencer Monitoring

Tracking discussions with influencers and the media reveals emerging trends or new opportunities. The result is keeping ahead of changing playing fields by listening to third-party commentary to recommend best-in-class strategies in step with audience interests.

Sentiment Scoring

We see an analysis of polarity through sentiment analysis by examining mentions, which gives a glimpse into effectiveness beyond sheer numbers. We identify relationship problems through unexpected swings and proactively try to calm those nerves before they take on a negative turn.

Automated + Human Touch

While automation makes volume easier to handle, human touch fosters empathy and subtlety and helps one raise hard-hitting issues skillfully. Our social managers govern the conversations with thoughtful consideration; they can dissolve problems or become allies with these advocates-this is how they boost client reputations.

Rapid But Strategic Response

Conversational data feeds into real-time, strategic responses that go right to the heart of the sentiment. However, non-defensive tact with actual solutions keeps the discussion quality at its optimal level in order to ensure that the highest levels of customer satisfaction are achieved.